The Growth Audit is The Shizz's free, no-obligation teardown of your funnel, creative and numbers, benchmarked against the 160+ D2C brands The Shizz has grown, plus a 90-day roadmap you keep whether or not you work with us.
What the audit includes
Full funnel teardown — every step from ad to checkout, mapped and ranked by where money leaks.
Creative audit — what stops the scroll, what kills conversions, and which angles you have not tested.
CAC and ROAS benchmark — your real CAC and ROAS against where category leaders operate.
90-day growth roadmap — what to fix first, second and third.
1:1 walkthrough call — 30 minutes, live, no pitch deck.
Yours to keep — work with The Shizz or not, the roadmap is yours.
Who the audit is for
D2C brands in FMCG, F&B, Nutrition or Consumer Goods.
Brands with a product people already love that want to scale it properly.
Brands investing ₹3 lakh or more a month in ad spend.
Founders who want one senior team owning strategy, creative, media and web.
Who it is not for
Brands spending under ₹3 lakh a month on ads — paid will not pay off yet.
Brands looking for a silent vendor rather than a partner.
Anyone who needs results by next week; compounding growth takes 90+ days.
Businesses outside FMCG, F&B, Nutrition and Consumer Goods.
What the same approach has produced
Pure Whites — ₹1k to ₹90 lakh a month at 5× ROAS.
1970 Shop — ₹0 to ₹70 lakh a month in 8 months.
My Pahadi Dukaan — ₹12 lakh to ₹1.2 crore a month.
Across 6 years The Shizz has grown 160+ brands, managed ₹150 Cr+ in ad spend and attributed ₹450 Cr+ in revenue at a 3.8× average ROAS. Read the case studies.
What happens after the audit
Audit — the funnel, creative and numbers are opened up to find exactly what is leaking.
Blueprint — a step-by-step plan: what to fix first, what to scale, what to ignore. Yours to keep, agency or not.
Scale — spend follows proof, and retention locks the growth in month on month.
Do the 60-second self-audit first
The page includes a five-question self-audit — no email needed — that scores your funnel and names the first leaks worth attacking. If the score stings, the free audit is the deeper cut: a senior teardown of your media account, creative library and site, benchmarked against 160+ brands in F&B, FMCG and nutrition. Homework while you wait: why ads work but sites don’t convert and how to actually reduce CAC.