Best D2C marketing agencies for food and beverage brands in India

Most “best agency” lists in this category are paid placements, or a pitch deck with the serial numbers filed off. This one has an obvious conflict of interest too: The Shizz is a D2C performance studio for food and beverage and FMCG brands, and we are on the list.

So the method is stated before the names, every claim about every agency comes from that agency’s own website with a link, and the list is not ranked. If you think an entry is wrong, you can check the source in one click and decide for yourself.

Three things you will not find below. No review scores, because we did not verify any on the platform that issued them. No revenue, headcount or client counts unless the agency publishes that number itself. And no comment on any agency’s results, pricing, people or ethics. We assume every agency named here will read this page.

How this list was built

Five criteria. An agency had to meet all of them.

• Demonstrated category work. Named client work in food, beverage or FMCG published on the agency’s own site, or a dedicated practice page for the category that describes the work in specifics.
• Verifiable identity. A live website, a stated location, and a contactable team.
• Relevant scope. Some working combination of paid media, creative production, marketplace or quick commerce, CRO and retention. A pure SEO shop or a pure design studio is a good business, just not an answer to this question.
• Fit stated honestly. Every entry says which brand stage it looks built for, based only on what the agency itself publishes: minimum spends, budget bands on its own enquiry form, service list, client roster.
• Still trading. Every URL below was checked on 31 July 2026 and returned a live page.

What would get an agency removed from this list: the category claim can no longer be checked on their own site; a number we quoted turns out to be something we misread; the agency asks to be added in exchange for a link, a fee or a referral. Being small, being new, or working with a brand that competes with one of ours would not.

Why this list is not ranked

It is grouped by the kind of problem each agency is built to solve, and alphabetical inside each group. Two reasons. We are on the list, and any ranking we published would be self-serving no matter how carefully we wrote it. And a single ranking across brands doing ₹20 lakhs a year and brands doing ₹20 crores a year would be meaningless anyway: the right agency for a first profitable creative is rarely the right agency for a national campaign.

Group one: agencies whose core practice is food, FMCG or consumer goods

Baclinc

Mumbai. Its D2C FMCG practice page states the agency was founded in 2017 by Shalmali Parkar and Abhishek Yadav, runs a 25-plus team, and works with “food, spices, beverages, supplements and snack D2C brands” across Meta and Google performance, Shopify CRO, category SEO, quick-commerce operations and retention built around replenishment cycles. It names Bhoj Masale, a premium spice brand, as its headline client and publishes what that engagement covered, including ranking the brand for generic spice queries.

Likely fit: a packaged-food or spice brand that wants one team across Shopify and quick commerce, and that values a named category reference over a large agency floor. Its published enquiry form starts at a ₹75,000 project budget band, which suggests it works with brands well below enterprise scale.
baclinc.com/d2c/fmcg

Brandshark

Bangalore. The site states the firm was started more than nine years ago by IIT and IIM alumni and has helped 500-plus businesses. Its featured projects name Third Wave Coffee (website development and SEO), Eat Fit (a celebrity-led launch with multi-vertical influencer amplification), Krispy Kreme (digital video commercials) and Superyou (performance creative production), alongside work outside food.

Likely fit: F&B brands that need volume creative, ad films and influencer work as much as media buying. The food work it publishes is weighted towards launches, campaigns and content production rather than long-run D2C account management, so if you want someone holding the ad account every day, ask for that specifically.
brandshark.com

The Shizz

Bangalore and Kolkata. This is us, so read this entry with that in mind. Six years old, working only with FMCG, F&B, nutrition and consumer goods. The numbers we publish: 160+ brands, ₹150 Cr+ of ad spend managed, ₹450 Cr+ of revenue attributed, 3.8× average ROAS, and an average client relationship of about a year and a half.

Twenty-one case studies are published in full, most of them food. A few, with the numbers as they appear on those pages: Barosi moved from a loss-making 0.6× ROAS to 3.8×, with monthly revenue going from ₹25k to ₹21 lakhs and on-site conversion from 0.8% to 6.8%. My Pahadi Dukaan went from ₹12 lakhs a month to ₹1.2 crores a month across eight months. Lal Sweets, a legacy sweets business, reached a ₹19 cost per purchase on Blinkit. Soothys, a clean-label chocolate brand, grew revenue 208% in three months with conversion moving from 1.3% to 6%.

Who we are not the right answer for, stated plainly:

• Brands that want a media-only vendor. We do not take accounts where we cannot touch the creative and the funnel, because in this category that is where most of the movement is.
• Brands spending under roughly ₹1 lakh a month on ads. There is not enough signal for the work to pay for itself yet.
• Anything outside consumables. Fashion, jewellery, electronics, real estate, SaaS. We have no case studies in those and would be guessing.
• Brands that need a large agency floor, television, offline or brand films at scale. We are a small studio and staff accounts accordingly.
• Founders who want a daily ROAS screenshot rather than a monthly contribution view. That is a legitimate preference, it is just not how we report.

Our case studies and what we actually do.

Group two: channel operators for marketplace, catalogue and quick commerce

If most of your revenue arrives through Amazon, Flipkart, Blinkit, Zepto or Instamart, the skill you are buying is different. Catalogue mechanics, listing hygiene, placement and platform ad consoles matter more than a Meta creative engine.

Adyogi

Its about page states Adyogi was founded in August 2015 under Xplanck Marketing Pvt Ltd. The site describes both a self-serve platform and a managed service, positions itself around catalogue-driven advertising on Meta, Google and marketplaces including Amazon, Flipkart, Myntra, Blinkit and Zepto, and lists Beauty & FMCG among the categories it serves. It states it works with 350+ e-commerce brands, has managed $150 Mn+ of ad spend, and is a Meta Business Partner and Google Premier Partner.

Likely fit: SKU-heavy food brands with a large catalogue and a marketplace-first mix. Its published emphasis is D2C fashion and catalogue automation, so a twelve-SKU brand whose real problem is creative and offer may get less out of the machinery than a brand with hundreds of listings.
adyogi.com

Blusteak Media

Kottayam, Kerala, with the office address published on the site. It runs a quick-commerce marketing practice covering Zepto, Blinkit and Swiggy Instamart, alongside marketplace management, performance marketing, SEO, Shopify development and UGC video. Its clients page groups its roster by industry and lists Food & Beverages as one of those groups.

Likely fit: a food brand whose next growth constraint is dark-store visibility rather than Meta CPMs. Fewer agencies publish a q-commerce practice than talk about one, and that is worth something when you are shortlisting.
blusteak.com

Growisto

Offices published in Mumbai and Delhi. Services are e-commerce website development on Shopify and Magento, marketplace and quick-commerce consulting, SEO and GEO, and data engineering and business intelligence. The site states it is trusted by 300+ high-growth companies across more than ten countries, and publishes a testimonial from a former head of online demand at PUMA.

Likely fit: a food brand where Amazon and quick commerce carry most of the revenue, or one that needs a platform rebuild and a reporting layer as much as it needs media. Its published industry pages are Retail, Electronics & Home Appliances, Industrial Products and Technology, so food sits inside Retail rather than being a named practice: ask for food-specific references early.
growisto.com

Group three: integrated and broad-scope agencies

DigiChefs

Mumbai, in Andheri. The site states the agency has worked with 400+ startups and established brands since 2015, runs a team of 65, and handles ₹50 Cr+ of media spend a year. Its published industry pages include Restaurants, Hotel, Travel & Hospitality and E-commerce, plus Pharmaceutical, Healthcare and B2B.

Likely fit: F&B businesses on the hospitality side, restaurants, cafes and cloud kitchens, and brands wanting a full-service partner in Mumbai across SEO, social, paid and web. Its published F&B focus is hospitality rather than packaged-goods D2C, so ask for a D2C reference before assuming the playbook transfers.
digichefs.com

echoVME Digital

Chennai, with a street address published on the site. It states more than fifteen years in digital, is led by Sorav Jain, and lists FMCG among the industries it serves alongside retail, healthcare, e-commerce, education and others. Services span social media, SEO, performance marketing, influencer, Shopify development and video production.

Likely fit: South India brands that want an established local partner across social and performance under one roof. Its published positioning is deliberately broad across many industries rather than food-specific, so treat category depth as something to test in the meeting rather than something the site already proves.
echovme.in

Schbang

Offices published in Mumbai, Bengaluru, Delhi and London. It describes itself as an integrated agency uniting creative, media and technology, with in-house production through Schbang Motion Pictures. Its published work in food and FMCG includes Britannia, Mentos, Centerfruit, Happydent, Madmix (brand identity for a snacking brand) and Imagine Meats (brand identity for a plant-based meat startup).

Likely fit: brands with a brand-marketing budget and a national campaign to run. The work it publishes is brand and cultural campaigns for large advertisers rather than daily D2C acquisition, which makes it better suited to enterprise budgets than to a brand doing ₹2 crores a year.
schbang.com

Social Beat

Offices published in Bengaluru, Chennai, Delhi NCR and Mumbai. The site states a 300+ person team, over ₹2,500 Cr of media managed annually, and that it is a Premier Google Partner and Meta Business Partner. It publishes sector solutions including E-Commerce & D2C and FMCG & Retail, plus an influencer arm and a Salesforce practice, and does multilingual and vernacular work.

Likely fit: brands running large multi-city, multi-language media, or FMCG advertisers who need vernacular reach at scale. Its own enquiry form asks for an average monthly marketing budget and offers bands up to more than ₹1 crore, which tells you the shape of the client it is built around.
socialbeat.in

Considered and not listed

Three agencies came up repeatedly in research and were left out on exactly the rule everyone else was judged by: at the time of writing they publish no named client work in food, beverage or FMCG on their own site. That is a statement about what is published, not about the quality of the work.

• PeakPilots, Ahmedabad: published case studies are in fast fashion, luxury watches and jewellery.
• ROI Minds: published industry pages are jewellery, fashion, healthcare, B2B and home services.
• Unbundl, Delhi: publishes a quick-commerce ads practice, but its published case studies sit in dental, telecom, home furnishing and hospitality.

If any of them publishes food work later, the rule that kept them out is the rule that would put them in.

How to run the shortlist

The list narrows the field. These five questions close it.

• Ask for a named brand in your sub-category, and the month-by-month numbers. Ghee is not chocolate is not cold brew. A peak-month screenshot tells you nothing; twelve months of CAC and contribution does.
• Ask who actually does the work, by name, and how many hours a week. The most common complaint about Indian agencies is a senior pitch followed by junior execution. Put the names in the contract.
• Ask how much creative ships per month, and who makes it. In food, creative volume is the growth lever. Two ads a month is not a system. Ask whether production is in-house or outsourced, because that changes both cost and speed.
• Ask what happens on quick commerce. If Blinkit and Zepto are 30% of your revenue, an agency that only buys Meta is running half your business.
• Ask how they price, and what happens when you cut spend. Percentage-of-spend models pay the agency more when you spend more. That is not a scandal, but you should know it before you sign. We wrote up the published market ranges and what each pricing model rewards.

An agency list is a starting point, not a decision. The only thing that separates a good shortlist from a bad one is whether every claim on it can be checked.